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zanox Application Store

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Contents

Welcome to zanox Application Store!

The zanox Application Store is an innovative platform which gives publishers and advertisers the opportunity to discover new performance-based marketing tools. The zanox Application Store was designed to help developers to monetise their innovations, such as widgets, software and services for the Internet and mobile world: Developers can now introduce and distribute their applications directly to zanox’s network of more than one million publishers and over 2,000 international advertisers. Furthermore, the zanox Application Store gives access to the network’s 60 million product offers that can be retrieved automatically via zanox Web Services.

zanox Application Store Vision


Download the whitepaper Image:download_pdf_wiki.gif

File:Zanox Application Store Quick Start Guide EN download.pdf



Application Store - How To

What can Advertiser Publisher and Developer do?

The Anonymous user

This type of user can:

  • Browse the applications in the application store

If an anonymous User want to participate on monitization / earning money with zanox, you have to login as a publisher und buy the application you want. After registration and login a zanox account you are categorised as an Publisher, Ad-vertiser or Developer. Depending on your preferences.


The Developer

This type of user can :

  • Browse the applications in the application store
  • Upload new applications into the system and request validation
  • Set different term and conditions for each application they upload
  • Change an application and request validation of changes
  • See the users of his applications


The zanox Advertiser/Publisher

This type of user can:

  • Browse the applications in the application store
  • See the applications details and terms and conditions
  • Buy free applications
  • Buy applications with fee (next phase)
  • Get applications with Traffic sharing
  • Get applications with advanced revenue share (next phase)

Types of applications

With the zanox Application Store three types of Applications can be offered to our publishers and advertisers:

If you want to know how to configure an application in the Application Store please read the article How can I create new applications?.


Step by step introduction

To get a step-by-step introduction on how to use the Application Store as well as an overview of our Application Store FAQ's please check the Application Store How to.


...and more

Documentation

zanox Connect

Together with the zanox Application Store zanox is launching the new zanox Connect to let external service provider access in a controlled way our customers data. This is implemented via the new zanox Connect based on the OAuth standard used also by Facebook.

Each application sold via the Application Store must be integrated with zanox via the new zanox Connect.

zanox Connect is the new authentication mechanism that lets your customers cooperate and share their success by exploiting new ways to implement affiliate marketing.


Download the whitepaper Image:download_pdf_wiki.gif

Zanox Connect Getting Started Guide



zanox Connect in particular lets you execute Web Service requests on behalf of the user of your application. To do so you need to retrieve a ConnectID which identifies the partnership between you and the user.

This means that when you execute the product search using your ConnectID (the one you find in the store) you retrieve your tracking links while when you use your customers' ConnectID you retrieve their tracking links. This is a simple way for you to implement mechanisms of traffic sharing by just swapping the ConnectID you use for the Web Service request.

zanox Loader

Together with the zanox Application Store zanox is launching the new zanox Loader. This loader is a script provided by zanox to our publishers buying widgets via the zanox Application Store.

The purpose of this loader is to let zanox itself control the widgets provided via the store and in parallel let publishers use the loader properly and set their specific parameter like the CSS of the widget, or default search queries and all the parameters needed by the widget to run.

The loader will provide input to the code uploaded by the developer. This input includes all the parameters set by the publisher using the widget plus the ConnectID.

As a security mechanism publishers will have control over which ConnectID can access which Web Service resource.

See also: Loader Script



Retrieving your customer's ConnectID

Now lets come to the point on how to retrieve your customer's ConnectID.

  • Widgets are loaded via the zanox loader script (currently rendered in an iFrame). The loader script provides the widget with both ConnectIDs. You can see how to retrieve the ConnectIDs here: Applications#Hello_World_Widget_Template.
  • Tools and software as well as SaaS applications must be integrated via the full zanox Connect protocol that lets you retrieve the ConnectID and thus identify the publisher/advertiser.

In case you want to provide widgets but do not want to render them in an iFrame simply sell your application NOT as a widget but as a Software as a Service tool and redirect the buyers to a widget configurator page you provide.

This widget configurator page could be a landing page integrated with zanox via the full zanox Connect protocol which offers the widget code directly to the user.

The implementation process described above enables you to retrieve the ConnectID of the publisher via zanox Connect and provide your widget code within your configurator page in order to avoid using an iFrame.



See also

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