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Can I advertise individual products too?
From Wiki.zanox.com
Yes. If the merchant operating the programme offers a deep link, you can create links to any product from the merchant's product range. The deep link contains a user-definable segment, marked with "XXX". Adapt this as required. Always check the deep link description supplied with the advertising material in question. Usually, it is the product number that needs to be entered in the deep link's user-definable segment.